There are a lot of email marketing platforms popping up recently as brands have started to realize the importance of using email marketing services - that they're best at collecting contacts and sendi [...]
Email marketing is the new standard of marketing communication between eCommerce retailers and their customers given the numerous benefits associated with this tactic. But how does your email campaign [...]
Competitor research seems hard, right? But eCommerce retailers who don’t know what their competitors are up to find it difficult to make informed decisions about customers needs and get new customers [...]
Our (made-up but totally relevant) example of an eCommerce site optimizing their SEO using these steps is Socks and Bows Haberdashery Co: The page title and why you need one: Each page should b [...]
Shipping and fulfillment has become an integral part of eCommerce retailers’ strategy in the last few years as new innovations and solutions continue to roll out. It can either grow a strong word of m [...]
Checklists are always necessary before a store launch on Shopify. But, do you have all your boxes checked before making your site live? Just as an extra measure check out the following checklist befor [...]
The Basics of Running a Popup (approx. reading time: 10 minutes) Popup is a trend that is sticking around in the eCommerce world, as shown by the emerging number from brands large and small, you may f [...]
April Fool's Day is the day where brands both large and small unleash their best marketing pranks on their consumers, so we've rounded up our top five so far. These top five just edged out the competi [...]
Marketing as an eCommerce Retailer: The Introductory Guide It may seem difficult at times, but setting up your marketing strategy is the first thing you have to do after launching your site. And in a [...]
For eCommerce marketers, this past week has certainly been a busy one. From the Shopify Unite Conference to the new Apple announcements and everything in between, this round-up will cover it all. Firs [...]